THE SHIRELLES
Recording years |
Main genre |
Music sample |
1958–1982 |
Early soul-pop |
Mama Said (1961) |
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Album
released: December 1960 |
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Tracks: 1) Tonight’s
The Night; 2) Johnny On My Mind; 3) Lower The Flame; 4) Will You Love Me
Tomorrow; 5) Doin The Ronde; 6) You Don’t Want My Love; 7) Dedicated To The One I Love; 8) Boys; 9) The Dance Is Over; 10) Oh, What A Waste Of
Love; 11) Unlucky; 12) Tonight At The Prom. |
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REVIEW The Shirelles
did not invent the «girl group» phenomenon or prove its commercial and
cultural potential — if there may be one single artistic entity that deserves
such an honor, it would probably have to be The Chantels, whose own
‘Maybe’ was riding up the charts at the very moment that The Shirelles (at
that time still calling themselves «The Poquellos») were holding their first
rehearsals at Passaic High School, and who most likely served as a major
inspiration for their New Jersey admirers. But where The Chantels broke open
a window for the conservative doo-wop aesthetics to whizz out into the open
air and evolve into something more exciting, unpredictable, and attractive to
the young minds of the late 1950s, The Shirelles were probably the first to
make the world understand what this entire «girl group» thing was going to be
about. |
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Unfortunately,
when the time came to assemble the first LP for the group, Decca executives
did not bother to reach as far out as March 1958, even if the Shirelles’ very
first single was a relative
commercial success — not to mention one of the most historically important
pop songs of the pre-British Invasion era. ‘I Met Him On A Sunday
(Ronde-Ronde)’ is, indeed, quite an exceptional little number. It was
originally written not by any professional songwriters, but as the result of
self-organization on the part of four classmates — Shirley Owens, Doris
Coley, Micki Harris, and Beverly Lee — whose only intention was to use the
song for a talent show at their school. Another classmate convinced them to
record the song for the label of her mother, Florence Greenberg — a bored
Jewish housewife who had the idea (and, apparently, the funds) to relieve her
boredom by setting up an independent record label (Tiara Records), signing up
her daughter’s classmates, then selling the label (and everybody who was
contracted to it) to Decca once things started picking up. A pretty nifty
story, indeed, particularly for those convinced that the entire «girl group»
thing was a meticulously planned commercial strategy set up by record
executives all along. Well, it did
turn into a planned commercial strategy pretty quickly — but if it really
weren’t for these «grassroots» origins, there is no way that the girl group
legacy of the era could still be admired with as much respect as it is today. In any case, ‘I Met Him On A Sunday’
is not so much a great song in its own rights as it is a spontaneous and
unprecedented achievement. It is heavily influenced by doo-wop, but it is not
really doo-wop — neither musically nor aesthetically. It is an early example
of what we sometimes call «lush pop», but not in the baroque mode of the
mid-Sixties, rather in a proto-Phil Spector mode — a large, looming sound that
picks up a small, casual vibe (a brief teenage romance) and blows it up sky
high, with crashing drums, echoes, and loud multi-part vocal harmonies. The
loudness and echo had already been employed to much better effect on The
Chantels’ first singles, with The Shirelles adapting that approach as best
they could with their homebrewn local studio arrangement; but the poppy
melody, likely adapted from some children’s song or other the girls learned
at school, and the simplistic-but-empowering "schoolgirl meets
schoolboy, schoolboy disrespects schoolgirl, schoolgirl dumps schoolboy"
message were a totally new thing. As was the
nonsensical "ron-de-ron-de" refrain, for that matter, which went on
to become the blueprint for all the da-doo-ron-rons in the world for the next
five years. I honestly do not know where they took it from (not being well
versed in the history of doo-wop), but at least this is definitely the first
time the Duran Duran thing appears
in my pop catalog. Together with the subtle humor of the song, with its
blurred lines between verse and chorus, with its quizzical mix of tender
romance and bitter irony, it is a startling achievement for a bunch of
16-17-year old girls in 1958, perhaps even the first ever startling
achievement in pop music history of such a kind. And the song is still great
fun to listen to today — they would re-record a much more polished version
later on, in 1966, with a full-fledged Spector-style bombastic production, but
there’s no replacing the exciting schoolgirl freshness of the original
recording. Alas, just as
it happens in those quantum-level physical experiments where the results of
the observation are inevitably influenced and skewed by the very presence of
the observer, so did this early magic of The Shirelles inevitably become
tainted and strained immediately upon their transition to a commercial model
of activity. Already the B-side to ‘I Met Him On A Sunday’ — a ditty whose
disarming title, ‘I Want You To Be My Boyfriend’, must have served as a role
model to the Ramones later on — is a much more predictable and musically
conservative doo-wop ballad, with the girls hardly sounding any distinct from
the miriads of doo-wop singer ensembles that preceded them. And no wonder —
it is a song written by the songwriting team of «Bert Salmirs» and «Wally
Zober», a couple of little-known songwriting hacks whose songs were recorded
by the likes of Fabian. Perhaps most importantly, the song goes to show that
The Shirelles are simply unfit to sing generic doo-wop: Shirley Owens’ voice
is way too nasal and «nasty», and the rest of the girls sometimes sing their
doo-wop harmonies in such shrill falsettos that I simply cannot take the
results seriously (at some point, parodic images of Frank Zappa’s Ruben And
The Jets start floating around my poor head). As it turned
out, The Shirelles were either incapable of, or afraid of following their
initial success with further examples of original songwriting. The A-side of
their second single was ‘My Love Is A Charm’, another run-of-the-mill doo-wop
ballad (and this time, further spoiled with the obligatory spoken-word
section in the middle); the B-side, ‘Slop Time’, was at least enlivened with
an active saxophone part, and its poppy bounce, reminiscent of Elvis’ early
RCA-era sound on songs like ‘Too Much’, was a much better proposition for the
lead vocals and harmonies of the group — still, it was too derivative and too
short on hooks to make a serious impression. Taking it from there, Shirley
Owens and Florence Greenberg’s son Stan co-wrote ‘I Got The Message’ —
another boppy exercise in soft-rock — but the song once again lacked any
signs of startling originality, and flopped like its predecessor. At this point,
Decca Records, who had until then solely acted as a distributor for Tiara,
enter the game as a serious player: with The Shirelles’ contract sold to a
larger label, while still allowing the band to be managed and collaborate
with the Greenbergs, they gain an opportunity for wider exposure, as well as
access to better studios and, probably, a better choice of potential song
material to record. Their first venture into this new world was ‘Dedicated To
The One I Love’, a cover of a song originally written and
recorded by The "5" Royales two years earlier — back then, it
was a showcase not only for the doo-wop vocals of the group but also for the
shrill bluesy guitar playing of Lowman Pauling. The Shirelles, of course,
dispense with the bluesy guitar and fully concentrate on the vocals, which
are, for the first time, recorded with all the clarity that they deserve. While I do love
the song, I can also quite clearly understand why it did not chart higher
than #89 upon its original release (but would later go on to climb into the
Top 10 when it was re-released after the band had achieved popularity with
other material). Again, this is The Shirelles quite far removed from the ‘Met
Him On A Sunday’ vibe that made them unique — the song is a potentially
gorgeous, but too overtly bombastic and «mature» doo-wop ballad that must
have felt a tad antiquated for listeners in 1959. Doris Coley does a great
job on the lead vocals, improving on the phrasing in all the spots in which
The "5" Royales had mumbled and stumbled, but the cumulative effect
is still insufficient to make the key lines like "..and the darkest hour is just before dawn" and "...this is dedicated to the one I love"
emotionally overwhelm the average listener (at least such is my impression). In all honesty, it
would take The Mamas & The Papas to bring out all the hidden potential of
the song, transforming it into a roller coaster of shifting moods, all the
way from melancholy to jubilation; but, of course, it was The Shirelles who
laid down the groundwork for the definitive version, and it was ‘Dedicated To
The One I Love’ that marked their transition to adulthood, from where it
wouldn’t be too difficult to occasionally return back to teenage-hood, but
with an increased level of self-confidence and professionalism. Decca dropped
the girls soon after ‘Dedicated To The One I Love’ failed to make an
impression, but Florence Greenberg did not, and sheltered them in the wings
of her newly founded Scepter Records. After a couple more flops (at one
point, they even tried, out of desperation, to make up a «new dance craze»
with the self-penned ‘Doin’ The Ronde’, but it did not work out, either), the
resourceful and stubborn Greenberg hired an outside songwriter for her girls
— Luther Dixon, a suave-looking gentleman from sunny Florida who’d previously
scored modest hits with Perry Como, Pat Boone, and Nat King Cole; certainly
not the most impressive resume if you’re looking for artistic integrity, but
with Shirley Owens and the rest of the girls in real desperate need of
putting some eats on Mama
Greenberg’s table, artistic integrity was probably the least of Scepter Records’
concerns in early 1960. For their first record together, Dixon tried out two different
approaches. One was represented on ‘The Dance Is Over’ — a slow, piano-led
and maudlin-orchestrated sad waltz with some «torching» potential, but the
vocal performance was just not sincere-sounding enough for the public to
latch on to it, and overall, The Shirelles were never all that good at trying
to sound broken-hearted. The other approach, however, worked like a charm —
‘Tonight’s The Night’, an upbeat tune on the risky subject of the girl
worrying about planning to lose her you-know-what, was precisely the kind of song the girls had been waiting for.
Interestingly, it is a bit hard to categorize musically — at its heart
clearly lies a fast, danceable, catchy pop-rocker, but instead of speeding it
up and putting it more in line with the twist aesthetics of the era, Dixon
slows it down, adds so much syncopation that the drums all but disappear out
of perspective every few beats, and saturates it with strings that carry a
decidedly non-Hollywood flavor... in fact, that opening twirl, which makes
the song instantly recognizable, is almost proto-psychedelic with its
high-pitched bending. In retrospect, it is difficult to ascertain precisely how shocking the
subject matter was back in 1960, but in any case, lyrics like "you said you’re gonna make me feel all
aglow" did not prevent the song from — or, perhaps, even assisted it
in — making it to the Top 40 and truly opening the floodgates for the girl
group phenomenon. The Shirelles had always been more homely and immediate
than The Chantels, and with ‘Tonight’s The Night’ they were able to become a
role model for thousands of young girls torn apart with the same doubts that
plague the title character of the song. (The only thing I’m not sure of is
whether it was a good thing to have the doubts resolved at the end of the
track — I think it is the hesitating
vibe of "I don’t know right now",
going so nicely hand-in-hand with all the stuttering syncopation, that really
makes the song, and I’d rather it ended on that note than with "gonna be a great romance, let’s take this
chance". But then again, it was always more profitable to go for a
yes than a no at the dawn of the sexual revolution). Of course, the hoopla of ‘Tonight’s The Night’ was soon overshadowed by
what was to become The Shirelles’ defining combination of A- and B-sides.
‘Will You Love Me Tomorrow’ made at least two monumental contributions to the
world of pop music: it became the first ever girl group single to top the
mainstream Billboard charts — not just the black R&B ones — and it
stimulated the song’s composer, the 18-year old secretary Carole King, to
turn to songwriting as a professional job. One decade later, Carole would
record the arguably definitive version of the song herself; but The Shirelles
did it first, and did it pretty damn good, despite Shirley’s alleged original
aversion to the tune which she thought was too much country-based, and
accepted only after it was sufficiently infused with strings. (As if you
can’t do country with strings, hah!) I actually think that as a Shirelles song, ‘Will You Love Me Tomorrow’
works best as a logical continuation of ‘Tonight’s The Night’ — with the
original vibe resolved in favor of yes, the original jubilation triumphing
over the original hesitation, and the deed basically done, ‘Will You Love Me
Tomorrow’ comes on as Act II of the melodrama, and I’m pretty sure that the
band themselves, as well as all the Greenbergs and Dixons, understood that
well enough, picking this fresh offering from the Brill Building precisely
because it was, like, the perfect sequel. That said, I’m also going to throw
in a pinch of salt and say that ‘Will You Love Me Tomorrow’ is the perfect
Carole King song, but not the
perfect Shirelles song — when Carole sings "will my heart be broken when the night meets the morning sun?"
in her breaking, raspy, less-than-perfect voice, she is perfectly believable,
but Shirley Owens just... I don’t know, feels like too tough a nut for such
whiny nonsense. (This is not at all to say that in real life, «tough nuts»
are immune to having their hearts broken, but we generally like to have our
art a little less complicated than our life). It might just be a purely
formal matter of her voice’s overtones, of course; or maybe it runs deeper
than that — ‘Will You Love Me Tomorrow’ is very much a singer-songwriter
piece of business, a solitary, individual confession of doubt and fear that absolutely
does not require any of that sha-ba-dup,
sha-ba-dup backing. Ah, but the B-side certainly does
require the backing. Co-written by Dixon and Wes Farrell, ‘Boys’ is the quintessential Shirelles song for
me — fast, punchy, tough, and with none of that sentimental soul-searching,
just a straightahead piece of objectification of the male sex for female
pleasure. This is where the lead vocal of Shirley Owens and the backing
vocals of the rest of the girls merge in total, thoroughly convincing,
ecstasy, and to top it off, we have a brilliantly sassy sax solo by,
apparently, none other than the great King Curtis himself. I might be the
only person in the world to fully embrace the «simplistic» B-side over the
«complex» A-side, but this is simply because I am a great believer in the
importance of adequacy, and I would insist that ‘Boys’ and the Shirelles were
made for each other, while ‘Will You Love Me Tomorrow’ and the Shirelles had
an uneasy relationship. Of course, it would take just three more years for
‘Boys’ to become fully and irrevocably re-appropriated by the Beatles (who,
upon refusing to change the lyrics, would inadvertently turn Ringo into a gay
icon in the process), but while I love both versions, in this particular case
the «adequacy ball» is definitely on the girls’ side. (Somebody should
produce a mash-up, though, with Ringo’s drum parts and Paul’s frantic
screaming in the background dubbed over the Shirelles’ original arrangement —
it could use a little of that extra wildness!) With the single riding as high up the charts as possible, and Mama
Greenberg’s investment finally redeemed (ah, the happy innocent times when
business people could patiently wait for three years for their artists to
find themselves!), it was time to follow up the 7-inch format with a proper
LP — named after the group’s first major success, Tonight’s The Night included both of the hit singles, along with
some of the earlier, unsuccessful, A- and B-sides and a few new tracks
recorded specially for the occasion. While those are somewhat «filler-ish»,
it is interesting how Dixon and the girls continue to explore both the
sentimental / heart-broken and the tough / aggressive sides of their musical
personality, and how the second side consistently wins over the first one.
Thus, the sentimental side is represented by
‘Unlucky’, a schlocky ballad that much better fits in with the likes
of Dionne Warwick than the Shirelles (and would,
in fact, be covered by Warwick two years later); and ‘Tonight At The Prom’, a
fluffy waltz that is so unbelievably corny that it is hard to get rid of the
feeling that the Shirelles are just self-parodying themselves with the song. On the tough side of the fence, though, we find more enjoyable and
credible pieces such as ‘Lower The Flame’, a derivative (the instrumental
hook is borrowed from Elvis’ ‘Trouble’), but fun pop-rocker with a bit of
sexual menace to it; and, most importantly, ‘You Don’t Want My Love’, Dixon’s
own rip-off of the Chicago blues of ‘My Baby’ and the like, which is a pretty
great showcase for the voice of Beverly Lee, who suddenly turns out to be a
pretty great, rip-roaring blues screamer. Granted, this is not the Shirelles
at their most inventive or important, but I’d rather they had more dark blues
numbers in their catalog than fluffy embarrassments like ‘Tonight At The
Prom’. Still, it would be futile to insist that the Shirelles — or, for that
matter, just about any of those «girl groups» to arrive in their wake — could
ever be fully adequate «album artists»; the LPs are largely there to make
them a little more colorful and diverse as musical personalities, and the
probabilities of finding «deep cuts» that are every bit as overwhelming as
the hit singles, while higher than zero, are still vanishingly tiny. The bad
news is that with the arrival of Dixon, the Shirelles all but completely
stopped trying to write anything themselves, even despite the fact that their
very first song of any significance was self-penned; and, naturally, if you
are completely reliant on outside songwriters, the resulting LPs are bound to
be dominated by filler. The good news is that as a singles’ group, the
Shirelles had two more great years left in store for them — before the
eyelashes of Diana Ross wiped the rougher facial features of Shirley Owens from
the public conscience, proving once and for all that nothing tightens up
one’s artistic integrity as much as proper makeup. |
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Album
released: June 1961 |
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Tracks: 1) Mama
Said; 2) What A Sweet Thing That Was; 3) It’s
Mine; 4) I Saw A Tear; 5) I Don’t Want To Cry; 6) Rainbow Valley; 7) My
Willow Tree; 8) The First One; 9) What’s Mine Is Yours; 10) Without A Word Of
Complaint; 11) I’ll Do The Same Thing Too; 12) Blue Holiday. |
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REVIEW "Mama said there’ll be days like this, there’ll be days like this my Mama
said". I guess this is the only lyrical line people will remember
from ‘Mama Said’ (like any hard-working pop song, it hammers it inside your
head with diligent repetition), thereby forming the inevitable association
with, uh, those particular days
that really usually require a young girl to take some coaching from Mama. Of
course, Luther Dixon’s and Willie Denson’s lyrics would not want to cope directly
with such a delicate physiological subject, so they made all those verses
about a girl’s first crush and everything — but regardless of how you want to
interpret it, ‘Mama Said’ does a pretty good job of capturing that
wonderful-or-weird moment when one crosses the threshold from one stage of
life into another. |
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As is often the
matter with great commercial pop songs, it’s pretty darn difficult to
pinpoint what makes this one such a particular standout — but clearly, not the verses
or the bridge, all of which feel just like regular flows of a body of water
before the chorus picks you up and chucks you down a gentle, but
head-spinning waterfall. Amusingly, the only respect in which it fails a
little bit is that the 20-year old Shirley Owens, with her deep and powerful
voice, is not the most natural person in the world to be conveying that primal
feeling of wonder ’n’ terror — nor, of course, would be the 24-year old Dusty
Springfield, who would open her debut album with a cover of that very same
song in 1964, sounding more like «Mama» than «Daughter» herself. (Perhaps the
closest the song ever came to getting the right type of singer for it was in
2009, when it was revived by the 13-year old Dionne Bromfield, a young
retro-soul enthusiast and protegée of Amy Winehouse — alas, by that
time the Sixties’ flavor of the song had rendered it unrevivable for the new
millennium). But that’s something we’ll probably have to live with the same
way we’ll always have to live with the understanding that it’ll never be
possible to film Nabokov’s Lolita in
strict accordance with the author’s original vision. Okay, so not quite the same
way. There’s definitely a nuance or two. But in any case, ‘Mama Said’ was yet another well-deserved smash hit for
the Shirelles, opening 1961 for them on a note full of hope and promise —
unfortunately, a note that would be unable to resolve into a perfect musical
phrase. Several months later, Mama Greenberg’s Scepter Records amassed the
right budget to let the girls complete a second LP, but its very title
already suggested that things maybe weren’t heading quite into the right direction. Honestly, The Shirelles Sing To Trumpets And Strings does not ring the same
bell as would, say, The Shirelles Sing
To Their Generation or The Shirelles
Sing To All The Young Girls In Need Of A Guiding Light. I mean, I do love
trumpets and strings as much as the next guy (on second thought, I probably
love trumpets and strings much more
than the next guy), but art is supposed to only be efficient when there’s a
back-and-forth communicative process going on, and how much feedback are you
going to get from trumpets and strings? They’re not even plugged in, for God’s
sake! Seriously, though, most of the other
eleven songs that constitute this LP are tasteful and decent and listenable,
but three listens have not been enough to make any of them suddenly reveal
themselves as emotional shockers on the level of ‘Mama Said’. It’s solid, generic,
and highly derivative contemporary pop, most of it written by Dixon, Denson,
and Van McCoy (of the much later ‘The Hustle’ fame) and classifiable as love
songs hovering between teen-crush stuff and slightly more mature ballads of
attachment (or detachment). Nothing as rocking as ‘Boys’, or as musically
surprising as ‘Dedicated To The One I Love’, or as lyrically shocking as ‘Tonight’s
The Night’, or even as gratingly annoying as ‘Tonight At The Prom’. The proverbial strings, not included on ‘Mama Said’ (although there are trumpets on that one), break in
with tremendous strength on the second song, ‘What A Sweet Thing That Was’ —
another offering from Goffin and King which, however, has none of the depth
or subtlety of ‘Will You Love Me Tomorrow’. Let’s face it, we always tend to
remember more sharply those songs that ask questions instead of those that
give answers, and ‘What A Sweet Thing That Was’ is basically like the Hollywood
happy ending to ‘Will You Love Me Tomorrow’, and its a cappella hookline just
doesn’t resonate as intensely as the anxiously hanging question of the
previous song. It’s just too happy-dippy for a band like the Shirelles, and
although it is possible that somebody like Phil Spector could have done a
much more striking job with those strings, there’s a damn good reason why
everybody in the world would go on to cover ‘Will You Love Me Tomorrow’, but this song just got lost deep in the
well of history. Shirley Owens’ only contribution is even more disappointing: ‘I Saw A Tear’
is a good old-fashioned doo-wop ballad that feels more 1954 than 1961 — more «adult»
than ‘I Met Him On A Sunday’, for sure, but much less creative and sincere. It
is almost as if the song’s only function here is to answer the burning
question: «Why did these girls have to rely so much on professional songwriters
if they started out by writing their songs on their own?» — well, this is why. At least something like Denson’s
‘It’s Mine’ has a nice steady beat to it that makes you want to jiggle along.
It’s pretty formulaic for 1961, but it does sound like it was written in 1961:
the Shirelles’ songwriters had a good sense of what was square and what wasn’t,
unlike the Shirelles themselves, who, apparently, needed to be told what was not square — and then
they’d somehow get around to not sounding like they were square. Still, not even the expert songwriters can save the album from sounding way too monotonous. For all of its
deficiencies, Tonight’s The Night
tried out many different directions; the sophomore effort puts barriers on a
lot of them, stifling the group’s development — a telling sign of how the
merciless «pop machine» used to grind down its victims even back in the old
innocent days, let alone the hellish calculation gears of today, with most of
the victims lacking that unique combination of talent, confidence, and guts
to make their own stand. Again, though, the good news is that the «predators»
sincerely cared about things such as groove, melody, and production, and, as ‘Mama
Said’ clearly shows, could — at least occasionally — strike gold on their
own. Thus, ready yourselves for some good, tasteful vibes, the fresh ’n’
trendy sound of the earli(est) Sixties, and, uh, a lot of copy-paste rewrites
of hooks from various pop and R&B hits of the day. |